Faced with a huge buyout, Timberwolves G Ricky Rubio could soften blow with endorsements

By Jon Krawczynski, AP
Tuesday, July 21, 2009

Rubio’s buyout could be softened by endorsements

MINNEAPOLIS — The only thing keeping Ricky Rubio from joining the Minnesota Timberwolves right now is a multimillion-dollar buyout from his professional contract in Spain.

The price tag could reach as high as $6.6 million. That’s enough to make any 18-year-old think twice about chasing his dream of playing in the NBA.

But several sports marketing experts say a move to the United States could bring Rubio millions in endorsements to help offset the buyout.

Matt Delzell works for Los Angeles-based Davie Brown Talent. He says Rubio’s combination of good looks, flashy play and international appeal could help him earn enough and more.

(This version CORRECTS to Delzell sted Hazell.)

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