Sales And Marketing
The NFL has scuttled a guerrilla marketing campaign designed to get players to strike a pose resembling a liquor brand's advertising.
SEATTLE - Rich Stearns works and lives just outside Seattle.
MOSCOW - Russian apparel brand Bosco Sport signed up as leading domestic sponsor of the 2014 Winter Olympics in Sochi on Wednesday in a deal worth more than $100 million.
MILWAUKEE - Cycling great Lance Armstrong has inked a deal with Anheuser-Busch InBev to be the spokesman for the company's Michelob Ultra brand of beer.
NEW YORK - Michael Vick is back with Nike two years after the company severed ties over the quarterback's involvement in a dogfighting ring.
More News
- Local teams, even T-ball, can be marketing tools
- New arena football league launching
- New arena football league in the works
- Proving popular: Favre jerseys move fast; Vick too
- Minor league team sacks Tebow promotion night
- Global brands turn to China's young amid slump
- Economy bites college football season ticket sales
- P&G, NFL agree on sponsorship deal
- AP Source: GM to end sponsorship of Buick Open
- North Korean soccer brings Chinese company success
