ESPN Deportes to televise World Cup in US with Portuguese commentary
By APWednesday, November 25, 2009
ESPN Deportes to televise World Cup in US
BRISTOL, Conn. — ESPN Deportes will broadcast next year’s World Cup in the United States with Portuguese commentary in what appears to be a challenge to Univision.
ESPN and ABC, both part of The Walt Disney Co., own all U.S. telecasts rights to FIFA events through the 2014 World Cup, except for Spanish-language rights. Those are held by Univision Communications Inc.
ESPN announced Wednesday that ESPN Deportes will televise more than 40 World Cup matches live. Five-time champion Brazil and Portugal are the only two Portuguese-speaking nations in the 32-team field in South Africa. ESPN360.com will show World Cup matches in Portuguese and other languages not yet announced.
Univision did not have any immediate comment.
“There’s a thriving Portuguese-speaking community in the U.S. that lives and breathes soccer,” ESPN Deportes general manager Lino Garcia said in a statement. “With Brazil, undoubtedly one of the most-followed soccer teams in the world, and Portugal qualifying last week, we are leveraging our multilanguage rights to better serve the passionate Portuguese-speaking fans.”
ESPN is owned by The Walt Disney Co.
Tags: Bristol, Connecticut, Europe, North America, Portugal, United States, Western Europe