Mexico-Argentina World Cup match is most-watched program for Spanish-language network

By David Bauder, AP
Tuesday, June 29, 2010

Univision sets record for World Cup game

NEW YORK — The World Cup soccer match between Mexico and Argentina last week is the most-watched program ever on a Spanish-speaking network in the United States.

The Nielsen Co. says nearly 9.4 million people watched the match on Univision on Sunday. If that were a prime-time show, the audience would have been big enough to put it in last week’s top 10.

An additional 5.5 million people watched the match on ESPN. A day earlier, the match where the United States’ team was eliminated by Ghana became the most-watched soccer game ever in the United States.

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